Renowned makeup artist Patrick Ta, established product specialist, Rima Minasyan, and seasoned entrepreneur Avo Minasyan came together to create Patrick Ta Beauty in 2019. The trio brought to life an innovative and incomparable luxury cosmetics line designed with Patrick’s insider artistry knowledge, Rima’s expertise in product intel, and Avo’s proven entrepreneurial success. The brand’s success can be accredited to the trio’s perfect synergy, as their unique combination of expertise led the brand to its continued success.